Picture a small newspaper company. About 2 dozen papers. All non-daily community papers.
Having a day and a half seminar on social media use and "tactics." Yes.
Uh, yes.
Right. That's what I thought, too.
I'll remember to bring my laptop, so I can pretend to take notes. Maybe there will be some free or non-secure wireless I can pick up.
Beyond the day and a half being overkill on time, it's a waste of money.
At a group of small community papers worried about money wasting money, monitoring individual newspapers' spending, and now blowing spending on overnight lodging, too, or else a second day of travel costs for closer newspapers. And, it's the brainchild of a higher-up person, who expressed
surprise two months ago at Facebook's increased "choke" on corporate
page posts' reach.
Here's my partial starter list of the seminar:
1 p.m. Thursday -- get to know other participants purely by looking for their personal Facebook pages. (Since almost all my info is hidden to anyone but friends, that will make it harder for them.)
1:45 p.m. Thursday -- send friend requests. (I send none, refuse to accept those sent to me.)
2 p.m. Thursday -- "share" about our experiences. (I keep my mouth shut.)
