The June 17-18 Denton Record Chronicle had that on 30 pages, if I remember my ad count and page count correctly.
Just one thing. 70 percent of those were frequency rate ads for businesses saying "Vote for Me" in the Best of Denton or whatever exactly the paper's annual contest is.
Whether a quasi-metro paper, a quasi-metro trying to look like a community paper or a community paper, I've NEVER seen a paper do this. (I hadn't looked as closely at the Wrecked Chronic on this in previous years, I'll admit.) They HAVE to be on frequency rates as this was at least the third week in a row for them to run, if not more than that.
But, even at a big discount, are you THAT desperate? I guess so.
It may say something about the city of Denton, for both better and worse, as well as the Wrecked Chronic.
That said, throw out all those ads (and the page count they generate) and it was 3 1/4 pages of ads on what would have been either 18 or 20 pages. Even on just 18 pages, that's still below 20 percent.
Of course, if you got rid of running six days worth of comics and various puzzles in a weekly newspaper, you'd have 3 1/4 pages of ads on, say, 12 pages of print. That's almost 30 percent.
Of course, nobody this side of being a true idiot would pay Bill Patterson $2.50 or whatever for that. Nor would KERA be half as interested in acquiring that. (And, why are you anyway, and are you paying attention to the Trib, and between this and WRR are you biting off more than you can chew?)
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