Given the latest word on the CrapHouse-Gannett merger, this may not be quite such an unrealistic (as in, won't happen) nightmare.
Slouching toward Gomorrah rival CNHI, since it has no production hub, would be unable to do this. Besides, programmatic advertising is computer based, and you can't furlough a computer for a week every quarter, so CNHI would be confused about what to do with this. CNHI is too stupid and disorganized to pull something like that off anyway.
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