About six weeks ago, I noted here that the Gainesville (non-Daily, change your masthead) Register was smarter than the Denton Record-Chronicle by ditching running daily comics, puzzles, advice columns, etc. for three of the six non-Sunday days each week in its two print editions.
Well, now, on to that headline.
In a house editorial in its June 16 issue, the paper says "we miss the comics, too."
Fine.
Then, we get a line of PR bullshit that I assume is CNHI-wide. (Teh Google confirms.)
They said getting rid of them meant more local news.
Bullshit.
What it means is that it LOOKS like more local news because the same amount of local news is part of a newspaper with two fewer pages.
On the front page of the Register, in the same issue, for example? A groundbreaking for a NEW SIDEWALK, a Gainesville City Council story about ongoing discussion of review of the city charter and possible amendments, and ...
A Texas Tribune story about how the Texas Commission on Environmental Quality was in the process of setting standards for uses of fracking wastewater. Given that there's no fracking done in the moderate amount of oil and gas drilling in the area, that's irrelevant. They had a state Extension Service story about summer foods, on an inside page, that would have been more appropriate up front.
Oh, other than Reader's Choice "vote for us" ads, the normal almost-nothing on local ads. And, most of those were only 2x3. One one-quarter page, a back page of all 2x3 and that was it.